Omano Microscopes Created as an 'own-label' for The Microscope Store in 2003, Omano microscopes have grown rapidly to become an increasingly well-known brand of high quality microscopes. Quality – Price Balance The essence of the Omano brand lies in recognition of the fact that 90 percent of modern, light microscopy applications require good quality optical components at an affordable price – as opposed to the absolute, highest quality optics at a correspondingly high price. In other words, Omano microscopes aim to achieve a balance between quality and price for everyday microscopy applications. This quality/price balance is achieved by directly importing from carefully selected Chinese manufacturers. Omano manufacturers are required to:
Consistently achieve optical quality that approaches that of the major German brands, at a fraction of the priceManufacture new microscopes according to Omano innovationsOmano is, therefore, designed to provide optical quality that exceeds the demands of the everyday marketplace, but at a reasonable price point. Interestingly, an increasing number of customer reviews compare Omano favorably to well-established, German and Japanese brands. Given common Chinese component suppliers, this is perhaps less surprising. Innovation
Innovation is another key ingredient of Omano microscopes. Omano strives to introduce new and useful microscope configurations and does so with continuing success. The culmination of these efforts has been the E-ZVU series of digital LCD microscopes while the Omano digital microscope camera adapter kit, the CAS39 remains a world exclusive. Quality Control
In terms of quality control, all Omano microscope components are professionally selected and sourced exclusively from two Chinese manufacturers. In addition to ISO quality guidelines, each microscope undergoes rigorous, quality control checks in the U.S., prior to delivery. Moreover, with a long standing relationship as a major customer, The Microscope Store, LLC, has direct input into quality control improvements that has resulted in a range of improvements in optical quality through to product packaging. Quality is of critical importance to the Omano brand, as a result of which Omano continues to build a growing reputation among commercial customers, hobbyists, clinicians, researchers, educators and, of course, individuals and families. Omano microscopes are not pretending to be something that they are not. Omano is an honest product that, through the provision of high quality microscopes at an affordable price, continues to fulfill and exceed customer expectations. |
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